greenstone data solutions is delighted to announce the appointment of Laura Welfare and Lucy Perrin as Marketing Strategy Account Managers.

Lucy ‘s role is to work closely with greenstone’s growing list of Estate Agency clients to deliver increased ROI across their marketing spend.  Lucy has worked client side in this sector and brings a wealth of Estate Agency marketing experience into the Marketing Strategy Services division.

Laura’s role is to develop the Marketing Strategy Services proposition to other industry sectors able to benefit from greenstone’s Marketing Automation platform integrated with clients’ Enhanced SCV Marketing database systems, developed, hosted and managed by greenstone.  Her background is working in senior positions Agency side to develop Customer Journeys and deliver effective multi-media marketing campaigns to clients from a wide range of industry sectors.

Carl Bowman, greenstone’s Head of Marketing Strategy Services commented, “Lucy’s and Laura’s abilities and experience and their approach and attitude fit perfectly with what we are all about at greenstone; delivering cross-media marketing solutions for our growing client list, driven by the insights we generate from the combination of our client’s customer data and our own UK data products, to in-turn drive increased Return on Investment and maximise the effectiveness of our clients’ marketing spend.”